With only a few days left before 2021 wraps up, you might be taking the time to sit back and enjoy the holidays. While the real estate market may move slower in the quiet winter months, this is prime time for you to gear up for the new year. When the listings ramp up again in the coming spring, make sure you’re ready by reading through our list of 3 things you need to hit the ground running in 2022.
1. Your Business and Marketing Plan
Have you ever heard the saying, “if you fail to plan, you plan to fail?” If you don’t already have a business and marketing plan, then you’re behind and you need to get on it ASAP. Don’t wait until the busy season to start thinking about what you’re going to do — by then, you’ll be losing leads to those that planned ahead. Planning doesn’t even need to be overly complicated. You can begin just by asking questions like:
- What do I want to accomplish this year?
- What do I need to do to make that happen?
- When do I do it and how will I do it?
Congratulations, you’re on your way to a business plan with just a bit of self-reflection. Having a clearer idea of your goals and the steps you need to accomplish them will help you use your time more efficiently.
2. Small Daily Habits
One of the most important aspects of your job as a real estate agent is meeting new people. Now, imagine you set a small goal such as, “I want to meet 5 new people every day,” and you do it. How many people will you meet in a week? A month? A year?
Nurturing small daily habits like these will help you see massive growth down the line. Make phone calls, knock on doors, attend events — even just small interactions can help you cultivate relationships that can result in new clients. If you manage to consistently stick to your goals, your market will only continue to grow. These habits don’t have to revolve solely around your job either. Have you always struggled with waking up early in the morning? Set alarms and give yourself small incentives to help you cultivate the habit and get more time out of your day.
3. Schedule Check-In Times With Yourself
Every so often, you need to remember to check in with yourself and reflect on your growth. After all, how can you appreciate how far you’ve come if you don’t look back? Check-ins will also help you see where you are in terms of reaching your goals, like taking some time every quarter to evaluate whether you’re still on track or behind. This can help you readjust your plans to compensate and ensure that you’re always doing the best you can.
Conclusion
No one will ever be able to accurately predict what is waiting for them in the new year, especially in real estate. Whether good times are ahead or rough times are waiting around the corner, you’ll be able to help yourself roll with the punches by preparing beforehand. Have your business and marketing plan at the ready, cultivate your small daily habits, make sure to check in with yourself often, and you’ll be ready to seize all the new opportunities in 2022.
